Our Discovery Process


WHAT IS DISCOVERY?

This is a series of consulting sessions, where we map out the specific scope of your project. You benefit from our 10+ years of experience building successful online businesses, as well as our dedication to staying on top of the best practices of our industry. The entire purpose of discovery is to make sure the project plan will serve the goals of your organization, be it increasing revenue, donations, email signups, or creating efficiencies that save you time. We want your entire investment in the final project to be well utilized and for you to see a return.

WHAT DO I GET OUT OF THESE DISCOVERY SESSIONS?

During our Discovery Workshop, we will:

  • Develop clear goals for your online business
  • Identify your perfect customer and their needs
  • Inventory your current online presence
  • Analyze your competitors
  • Create a lead generation strategy
  • Develop a customer journey that leads to long term relationships
  • Build a blueprint and a timeline for delivering your project

When we're done, we will have created a visual mind map of all the goals of the project, and a plan for achieving them (our proposal with pricing). You might think of this like you're hiring an architect to draw up the plans for a building. Once you have those plans and estimates, you can make a better decision on how and when to execute the project. At the end of these sessions, you own the plans. We can then execute the plan for you, you can hire someone else to do it, or you can decide it's not a worthwhile investment to move forward. Our goal is to bring clarity to this decision, but there's no obligation on your part either way.

WHAT DOES IT COST?

You're hiring us on an hourly basis to do this discovery work, and our hourly rate is $125/hr. This process usually takes anywhere from 5 to 10 hours, depending on the scale of the project. We start by billing you for 5 hours, and add additional time if necessary. Of course, if for some reason you don't use the 5 hours, we will refund any of the time you haven't spent.

I ALREADY KNOW WHAT I WANT, WHY CAN'T WE SKIP THIS AND YOU JUST GIVE ME A QUOTE?

1) There is no way we can give you an accurate quote (on time or price) without knowing the full scope of the project. This way we can avoid surprises for either party.

2) This process puts a value on our years of experience in building successful online businesses, and how that can positively impact the planning stages of your project.

3) In our experience, most clients have an idea of what they want, but don't actually know what they need to achieve the goals of their organization. You wouldn't walk into a doctor’s office and tell him what you need without letting him run some tests, assess your situation, and make a professional recommendation. We're professionals as well, so think of this as a similar relationship--only less invasive!

SOUNDS LIKE THIS IS GREAT FOR ME. WHEN CAN WE START?

If you'd like to start, contact us here , we can send you our next available start date, bill you for 5 hours, and then set up the first meeting!